What is professional coaching?

ICF defines coaching as ‘partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential which is particularly important in today’s uncertain and complex environment. Coaches honor the client as the expert in his or her life and work and believe every client is creative, resourceful and whole. Standing on this foundation, the coach’s responsibility is to:

  • Discover, clarify, and align with what the client wants to achieve
  • Encourage client self-discovery
  • Elicit client-generated solutions and strategies
  • Hold the client responsible and accountable

This process helps clients dramatically improve their outlook on work and life, while improving their leadership skills and unlocking their potential.’


What is Solution Focused Brief Coaching? Why to have it?

Albert Einstein is supposed to have said, ‘No problem can be solved by the same consciousness that created it’. Solution-focused coaching thus avoids drawing attention to the problem. It prefers to draw clients’ conscious attention to solutions. Avoiding questions about the details of the problem offers the following advantages:

Coaching requires less time.

Clients find it easier to work out appropriate solutions.

Clients’ confidence in trying out solutions is increased.

• Moreover, solution-oriented awareness helps clients increasingly to see themselves – and to behave – as experts.


What type of competencies can be subject of a coaching session?

  •  Delegation, leadership, result orientation, managing conflicts, cooperation, communication, leading meetings, motivation, etc
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